QUINCY, MA, ISSUED MAY 26, 2011….Hill & Partners, Inc., a full-service trade show exhibit design firm, partnered with MYAT, Inc. to create a custom turnkey rental booth for the NAB (National Association of Broadcasters) show, held April 9-14 at the Las Vegas Convention Center.

Hill & Partners brought MYAT, Inc. to this year’s NAB show – which was attended by more than 90,000 media and entertainment professionals from over 150 countries – with a creative 20×30 custom turnkey property that made MYAT’s presence at the influential trade event highly prominent.

A white canopy revealed a diamond-shaped conference area that dually served as a storage space; the dramatic canopy extended to two 15 foot high towers located on each front corner of the booth.  A header reading “INNOVATIVE REALITY” connected the two towers, successfully branding the entire booth, from forefront to back and creating a comfortable interior seating area where attendees could view the MYAT product line from a TV monitor.

Potted plants placed below the monitor provided additional eye appeal to the predominantly white and brown hues of the booth’s sitting and viewing area.  A vivid shade of blue dominant in the MYAT logo contrasted effectively with the brown and white tones.  The well-branded booth incorporated the sizeable logo in five different spots – the apex of the two towers, as toppers to each side of the diamond-shaped meeting room and on the reception desk.

The design and layout of the booth created by Hill & Partners effectively allowed MYAT to display its transmission and component product line; each corner and perimeter space was well utilized to draw attention to product offerings from all angles of the well-received booth.

MYAT, Inc. headquartered in Mahwah, NJ, is a provider of rigid transmission line systems and components, relied upon by broadcasting transmission facilities for more than 50 years.

Michael McMahon, President and CEO of Hill & Partners, Inc. said, “We’ve been working with clients at NAB for 16 years and this year, once again, we met our goal of designing and managing an inviting and attractive booth that captured the attention of the large crowds attending this prestigious trade show.

About Hill & Partners

Hill & Partners, Inc. is a unique team of branded environment specialists who provide complete full- service and turnkey solutions for custom exhibits, rental solutions,corporate interiors and modular displays. Over the past sixteen years, the company has earned a reputation for exceptional strategic insight, strong account management and inspired design services.  Hill & Partners is recognized for producing superior branded environments and providing complete client program support and services.  The team at Hill & Partners has worked across many industries and six continents.  Experience is a key factor in their long running relationships with clients including Polartec LLC, Dunkin’ Brands, GTECH, Samsonite and General Cigar.  Hill & Partners, established in 1995, has been named one of the Boston area’s fastest growing companies by the Boston Business Journal.  For additional information, please call 857-401-0312, visit hillpartners.com or find the company on Facebook, Linkedin andTwitter.