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Hill & Partners designs and manages Samsonite exhibit for 2011 Travel Goods Show

Posted by Hill & Partners on Apr 3, 2011 5:18:00 PM

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QUINCY, MA, ISSUED APRIL 14, 2011…Hill & Partners, Inc., a full-service trade show exhibit design firm, partnered with Samsonite to create a colorful and contemporary booth premiered at the 2011 Travel Goods Show held March 6-8 at McCormick Place in Chicago, IL.

Samsonite, headquartered in Mansfield, MA with locations throughout the world, is the foremost manufacturer of contemporary luggage and travel accessories.

Hill & Partners brought Samsonite to the Travel Goods Show with a well branded custom 20×20 turnkey rental property, designed to resemble a retail store and promote their travel accessory line.

Visible from across the trade show floor was a 16 foot high branded tower featuring a circular canopy adorned with three-dimensional Samsonite logos connecting three distinct product groupings.

Attendees were drawn to the mini retail store atmosphere created at the thoughtfully branded booth; showcased were three Samsonite travel accessory lines denoting the themes of Comfort, Organization and Security & Regulation, identified through vibrant red, blue and orange dimensional iconography.

Michael McMahon, President and CEO of Hill & Partners, Inc., said, “Once again, it was a pleasure to work with Samsonite and deliver its vast product line to yet another major trade show.  The Travel Goods Show marks the third turnkey rental solution we have designed and managed for Samsonite this year; we are happy to consistently provide Samsonite with the flexibility to promote their company brand and large variety of product offerings to a wide range of audiences.”

About Hill & Partners

Hill & Partners, Inc. is a unique team of branded environment specialists who provide complete full- service and turnkey solutions for custom exhibits, rental solutions, corporate interiors and modular displays. Over the past sixteen years, the company has earned a reputation for exceptional strategic insight, strong account management and inspired design services.  Hill & Partners is recognized for producing superior branded environments and providing complete client program support and services.  The team at Hill & Partners has worked across many industries and six continents.  Experience is a key factor in their long running relationships with clients including Polartec LLC, Dunkin’ Brands, GTECH, Samsonite and General Cigar.  Hill & Partners, established in 1995, has been named one of the Boston area’s fastest growing companies by the Boston Business Journal.  For additional information, please call 857-401-0312, visit hillpartners.com or find the company on FacebookLinkedin andTwitter.

Topics: Project Highlights