Hill & Partners, Inc., a full-service trade show exhibit design firm recently partnered with SIGG, the manufacturer of reusable aluminum water bottles, to create a custom rental exhibit for Natural Products Expo West 2011, held March 11-13 at the Anaheim Convention Center in Anaheim, CA.

SIGG, headquartered in Switzerland, specializes in 100% recyclable aluminum water bottles renowned for their outstanding quality and light weight.  Popular among hikers and mountain climbers for their functional design, SIGG bottles also relate to today’s trend towards sustainability and are used as a fashionable lifestyle accessory.

The creative team at Hill & Partners brought SIGG to Natural Products Expo West 2011 – the world’s largest natural, organic and healthy products trade show – with a 20×20 custom turnkey rental featuring two reception areas and an integrated virtual mini showroom to display the SIGG product line.

Attendees were welcomed to the striking booth by a large SIGG logo floating against a vivid 16 foot curved white fabric configuration, a pairing that brought attention to the “showroom” portion of the booth. Internally lit floating shelves located on both the back portion of the display wall and on the inside of the two-panel storage tower displayed SIGG’s environmentally-conscious bottles, providing additional dimension to the clean lines and polished look of the popular booth.  A semi-circle carpet of red and silver denoted the company’s signature colors and further enhanced the booth’s appeal.

A bubble textured uplit back wall featured the company’s dimensional logo, while two monitors located on the outside of the tower and one within the fabric wall added to the understated sophistication of the reception area to create a streamlined modern look.

“We’re proud to have the opportunity to build awareness of SIGG’s brand and product line by managing its high visibility exhibit at Natural Products Expo West 2011, recognized as the premier trade show for healthy and natural products,” said Michael McMahon, President and CEO of Hill & Partners, Inc.

About Hill & Partners

Hill & Partners, Inc. is a unique team of branded environment specialists who provide complete full- service and turnkey solutions for custom exhibits, rental solutions,corporate interiors and modular displays. Over the past sixteen years, the company has earned a reputation for exceptional strategic insight, strong account management and inspired design services.  Hill & Partners is recognized for producing superior branded environments and providing complete client program support and services.  The team at Hill & Partners has worked across many industries and six continents.  Experience is a key factor in their long running relationships with clients including Polartec LLC, Dunkin’ Brands, GTECH, Samsonite and General Cigar.  Hill & Partners, established in 1995, has been named one of the Boston area’s fastest growing companies by the Boston Business Journal.  For additional information, please call 857-401-0312, visit hillpartners.com or find the company on Facebook, Linkedin andTwitter.