Branded Environments

Hill & Partners BLOG

3 Steps to Creating a Massive Presence With Your Massive Trade Show Product

Product. We find this to be one of the most common areas of concern for many exhibitors. Typically, the exhibiting team will be deliberate over some pre-show questions: How much should I bring to the show? Which brands or product lines should I display?  Which should be highlighted most prominently and how? How can I show all my products at once without creating a cluttered mess? 

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Topics: Rental Branded Environments, Project Highlight

Trade Show Booth Design Ideas: Refreshing Brand Presence at Outdoor Retailer Show


Client: Polartec  |  Show: Outdoor Retailer Summer Market  
Location: Salt Lake City, UT  |   Dates: August 5-8, 2015
 
OBJECTIVES:

Polartec’s primary objective at this year's Outdoor Retailer Summer show was to showcase the established company and innovative products in a highly sophisticated and technical way. This was to be accomplished by:

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Topics: Rental Branded Environments, Project Highlight

New Exhibit Design Revealed at the International Plastics Showcase (NPE)

We are proud to announce a new relationship with a leader in the packaging industry, Windmoeller & Hoelscher. W&H revealed their new sleek and modern Branded Environment at the 2015 NPE: International Plastics Showcase in Orlando, Florida.

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Topics: Latest, New Exhibit Designs, Rental Branded Environments, Project Highlight

Project Highlight: Misfit Wearables' Big Presence at 2015 International CES

THE BACKSTORY

Misfit Wearables, manufacturer of fashionable tracking technology, worked with Hill & Partners for the 2015 International Consumer Electronics Show to highlight the Misfit brand, showcase multiple product lines, demonstrate the advanced technology and establish a presence as a leader in the wearable technology space. 

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Topics: New Exhibit Designs, Rental Branded Environments, Project Highlight

Project Highlight: Foundry's Time Traveling Trade Show Booth at IPCPR

Hill & Partners has worked with General Cigar Company, one of the world's foremost manufacturer's and marketers of premium cigars, at the Annual IPCPR Trade Show since 2009. As an acclaimed brand under the General Cigar umbrella, Foundry Cigars showcased their unique brand personality and cigar offerings in a custom designed and built 20x20 property within the 80x100 General Cigar booth at the 2012 IPCPR show. 

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Topics: Exhibit Designs, Custom Branded Environments, Rental Branded Environments, Project Highlight

Project Highlight: Finding a ‘True Fit' in Trade Show Space Selection

The Hill & Partners designed Rental Branded Environment for True Fit Corporation premiered at the 2013 Shop.Org Summit last year in a 20x20 space. 

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Topics: Exhibit Designs, Latest, New Exhibit Designs, Rental Branded Environments, If You Asked Us, Project Highlight

The Truth About Trade Show Exhibit Rentals: Industry Statistics Infographic


 "SHOULD WE RENT OR OWN?"

It's one of the most frequently asked questions in the beginning stages of exhibit creation. If the answer were as simple as saying "If you want quality, choose a Custom," or "If you want to save on costs, choose a Rental," then the question would not appear so often.

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Topics: Latest, Rental Branded Environments, If You Asked Us

6 Examples of Effective Trade Show Product Display

Trade shows are often characterized by limited space, time frames and attention spans, creating a challenge for exhibitors when it comes to effectively integrating products into a designated booth space. Investing in product displays that organize, compliment, and create a draw to products, while simultaneously allowing for engagement between sales staff and potential customers, can make all the difference in creating a more memorable and profitable exhibiting experience.

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Topics: Custom Branded Environments, Rental Branded Environments, If You Asked Us, Tips & Tricks

No Gimmicks- All About YOU at EXHIBITOR 2014

Our goal for EXHIBITOR 2014:

Simply show how Our Spaces are All About YOU.

This year, at the Exhibitor Show we opted to create a draw without gimmicky tactics or trade show giveaways and instead decided to show up as what we are all about 100% of the time. We are all about You, the trade show & event marketing managers.

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Topics: Exhibit Designs, Latest, Hill & Partners Announcements, Rental Branded Environments, If You Asked Us

How to Integrate Two Brands in One Booth

Samsonite, one of the world's largest manufacturers of luggage and travel accessories acquired the luxury luggage producer, Hartmann, in 2012, quickly integrating the Hartmann brand into their annual exhibit program. 

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Topics: New Exhibit Designs, Rental Branded Environments, Project Highlight