WEYMOUTH, MA, ISSUED FEBRUARY 9, 2012…Hill & Partners, Inc., a full-service trade show exhibit design firm recognized for its inspired services and named as one of the Boston area’s fastest growing companies, recently partnered with Polartec® to bring the recognized world leader in technical, performance fabrics to the Outdoor Retailer Winter Market 2012, held January 19-22 at the Salt Palace Convention Center in Salt Lake City, Utah.

Hill & Partners brought Polartec® to the prestigious show with a 40×50 bi-level booth that focused on the company’s Polartec® NeoShell® product line.  The inventive exhibit illustrated the benefits of the most breathable waterproof fabric on the market, Polartec® NeoShell® using overhead signage featuring high-definition images of real-life athletes and adventurers.

The booth’s eight foot ground level tier offered six iPad demo stations to provide details about the breathability of proprietary Polartec® NeoShell® waterproof fabrics.  The internally lit demo area was enhanced by colored lighting and textured panels that simulated water flow, adding an organic look and feel to the predominantly white, red and silver exhibit.

In addition to the new Polartec® NeoShell® line, the booth highlighted the company’s other high-performance fabrics for sports and active wear.  Polartec® revolutionized the world of outdoor clothing with the invention of fleece in 1981 and now builds everything from lightweight, wicking next-to-skin fabrics, to insulation fabrics, to extreme weather protection fabrics.  Polartec® fabrics are utilized by the best clothing brands in the world and by all branches of the United States military.

Hill & Partners’ full-service expertise included coordination of a highly successful in-booth event in celebration of recent Polartec® NeoShell® awards.  Held on January 19^th, towards the close of the first day show, attendees were invited to enjoy refreshments and entertainment by a DJ at the popular Polartec NeoShell Awards booth party.

“Polartec® has been a valued client of ours for the past 16 years and we’re proud to have the continuing opportunity to deliver their branded message to audiences throughout this country and Europe,” said Michael McMahon, President and CEO of Hill & Partners, Inc.

About Hill & Partners

Hill & Partners, Inc. is a unique team of branded environment specialists who provide complete full- service and turnkey solutions for custom exhibits, rental solutions,corporate interiors and modular displays. Over the past sixteen years, the company has earned a reputation for exceptional strategic insight, strong account management and inspired design services.  Hill & Partners is recognized for producing superior branded environments and providing complete client program support and services.  The team at Hill & Partners has worked across many industries and six continents.  Experience is a key factor in their long running relationships with clients including Polartec LLC, Dunkin’ Brands, GTECH, Samsonite and General Cigar.  Hill & Partners, established in 1995, has been named one of the Boston area’s fastest growing companies by the Boston Business Journal.  For additional information, please call 857-401-0312, visit hillpartners.com or find the company on Facebook, Linkedin andTwitter.