---
title: Five Ways to Save On Your Exhibitor Marketing Plan
description: Check out these 5 ways to save money; plan ahead, stay focused, do it right the first time, build in flexibility, get team members buy in, understand your costs
image: https://info.hillpartners.com/hubfs/winter-road-arrow-74780.jpeg
---

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# Five Ways to Save On Your Exhibitor Marketing Plan

Posted by [Kelsey Miner](https://info.hillpartners.com/blog/author/kelsey-miner) on Aug 8, 2017 11:00:00 AM

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**Plan Ahead & Stay Focused On Your Goal**

***Things to keep in mind from the get-go:***

**Timing** – Last minute means more expensive! Know your needs and know your deadlines.

**Square Footage** – Know the size and scope of the environment.

**Location** – Is it a temporary or permanent exhibit? Next door or overseas?

**Usage and Durability** – Know the expected tour life of your booth.

![winter-road-arrow-74780.jpeg](https://info.hillpartners.com/hs-fs/hubfs/winter-road-arrow-74780.jpeg?width=1024&name=winter-road-arrow-74780.jpeg)

 

**Do It Right the First Time**

Through H&P's consultative design process, all necessary members of your team are included  in the discussion to devise a Branded Environment that addresses everyone's needs. When everyone's needs and goals are understood from the start, there is no need to backtrack later.

![target-1955257_1920.jpg](https://info.hillpartners.com/hs-fs/hubfs/target-1955257_1920.jpg?width=1024&name=target-1955257_1920.jpg)

 

**Get Team Members To Buy In**

Present solutions that support as many of your team members’ goals as possible – your colleagues will see themselves within your program and you will have to spend less time defending your decisions.

![people-woman-coffee-meeting.jpg](https://info.hillpartners.com/hs-fs/hubfs/people-woman-coffee-meeting.jpg?width=1024&name=people-woman-coffee-meeting.jpg)

 

**Understand Your Costs**

*****Things to keep in mind from the get-go:*****

**Drayage** - Consider costs throughout the whole planning process, from booking space,   exhibit design, freight handling and install planning.

**Shipping** - How can you consolidate? What, where, when & why all services are arranged is the key to the highest performance here, but State to State, you may have to live with cost differences.

**Logistics**** -** What, where, when & why all services are arranged is the key to the highest performance here, but State to State, you may have to live with cost differences. 

![wallet-2383496_1920.jpg](https://info.hillpartners.com/hs-fs/hubfs/wallet-2383496_1920.jpg?width=1024&name=wallet-2383496_1920.jpg)

 

**Build In Flexibility**

A branded environment is a **living** and **breathing** thing. Make sure you have a flexible process that can be altered and changed without negatively impacting your deadlines. At H&P, we welcome your input every step of the way – we are there for you 24/7 and you will see that **Our People Become Your People™**.

![hourglass-620397_1920-747433-edited.jpg](https://info.hillpartners.com/hs-fs/hubfs/hourglass-620397_1920-747433-edited.jpg?width=1024&name=hourglass-620397_1920-747433-edited.jpg)

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 Topics: [Industry News & Trends](https://info.hillpartners.com/blog/topic/industry-news-trends), [Five in Five](https://info.hillpartners.com/blog/topic/five-in-five)

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- [Featured (39)](https://info.hillpartners.com/blog/topic/featured)
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- [Exhibit Designs (2)](https://info.hillpartners.com/blog/topic/exhibit-designs)
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- [Exhibitions (1)](https://info.hillpartners.com/blog/topic/exhibitions)
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