Branded Environments

Hill & Partners BLOG

Project Highlight: LogMeIn Branded Event Spaces

     

Is your Brand Presence consistently strong throughout your trade show exhibits, corporate interiors and marketing materials? Whether negative or positive, that lingering brand impression can make or break potential business. 

When it comes to this limited window for leaving a long-lasting positive impression, trusting in outside expertise will not only maximize the ROI for the event, but it alieviates some of the pressure weighing on the shoulders of the Event Manager, in turn allowing a stronger focus on those other high priorities. 

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Topics: Latest, New Designs, Project Highlight, Branded Events

Who Knew?: Exhibit Designer by Day, Plane Modeler by Night

     


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Topics: 15 Minutes

AMAZING PEOPLE AMONG US: Ron Kaplan's CITYPAK Project

     

Homelessness is an issue that affects over 600,000 Americans each year. Of those 222,197 are people in families; 58,063 are veterans and 46,924 are youths.

It’s easy to turn the other way when viewing this problem on the streets, or to pass judgements, filling in the story of what may have led to this point. One man did not turn the other way. Instead, Ron Kaplan decided to stare a problem facing these individiduals straight in the face and tackle it. This is why we are honoring Ron Kaplan as the first in our new series, Amazing People Among Us.

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Topics: Latest, If You Asked Us, Amazing People

7 Signs Work is Taking Over Your Summer

     

If you identify with one or more of these signs, it may mean you are letting your work take over your Summer fun:

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Topics: Latest, If You Asked Us

The Turnkey Mindset IS a Core Competency

     

THE PRESIDENT'S VIEWPOINT

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Topics: If You Asked Us, The President's Viewpoint

3 Simple Ways to Soak Up Summer During Trade Show Travel

     
One of the perks of trade show travel is that you get the opportunity to experience many different places, but often times, schedules will already be so packed with "business obligations" that it seems there isn't any time to take advantage of these opportunities. Hill & Partners doesn't want you to miss out on enjoying the places you are in, regardless of how busy you are, so we've put together a list on some simple ways to soak up the Summer during travel this season:
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Topics: If You Asked Us

The Secret to Giving Your Exhibits, Interiors and Events the WOW Factor

     

When the time has come for reevaluating your trade show productions, exhibit design, corporate event ideas, internal branding or overall brand strategy, start here.

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Topics: Hill & Partners Announcements

“What’s Your Mark-Up?" ... “Same as yours!”

     

This was an actual snippet of a conversation our V.P. of Sales shared with me a few weeks ago. Everyone who has ever sold something has been confronted with a buyer who is seeking complete pricing transparency. This approach can work great when comparing commodities and consumer goods, but it can be much more challenging in service relationships.

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Topics: If You Asked Us, The President's Viewpoint

Things to Do This Summer in These Top Business Travel Locations

     

Remember those days when summer meant no school, $1 ice cream treats out of a musical van, and burnt skin from sitting at the beach all day long? As a busy business traveler, the notion of 'Summer' may have changed a bit. After all of those long nights at the office, back to back meetings, and weekend business trips, Summer seems to be over in a blink of an eye.

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Topics: If You Asked Us

5 Steps to Reducing Marketing Program Costs

     

All too often, a simple question just isn’t that simple, and that is right about where I stand on reducing program costs.

Many organizations inadvertently incentivize their own people to make bad program activities cost less! There is a more compelling approach to budget creation and subsequent spending. We believe that it’s where you spend your time that helps you save money, and done properly, the effort will also expand opportunity within your organization.

 

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Topics: If You Asked Us, The President's Viewpoint

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